Immediate Release – May 2022

Arch Promo Group, LLC acquires Drum-Line Inc.

Roxana, IL (May 16, 2022) – Promotional products manufacturer Arch Promo Group, LLC today announced its acquisition of Drum-Line Inc., a leading supplier of custom printed calendars, notebooks, journals and more. Terms of the sale were not disclosed.

Drum-Line was founded in 1928, and manufactures over 500 products in its manufacturing facility located in Stuttgart, Arkansas. Drum-Line designs and manufactures customized calendars, notebooks, journals and more in a wide range of colors, sizes and designs. Arch Promo Group’s acquisition of Drum-Line will expand Arch Promo Group’s product offering to the promotional products and ad specialty industry. Arch Promo Group shares Drum-Line’s commitment to manufacturing its products in the United States, and will continue Drum-Line’s legacy of manufacturing high quality, customized products, along with exceptional customer service and on-time delivery.

“We are excited to expand our portfolio of promotional products and services with the addition of Drum-Line’s industry- leading products,” said Arch Promo Group’s National General Manager Steve Ehlert. “For over 20 years, Drum-Line has been known for producing high quality calendars and journals that have helped to build Drum-Line’s customers’ brands, delivered throughout North America. Drum-Line will continue to manufacture its products in Arkansas, and we will invest in making our combined company stronger and offering our customers a broader product line. We are dedicated to offering our customers, both new and old, the best products and services in the industry.”

Arch Promo Group is a growing family of leading manufacturers in the promotional products industry, including the brands Gemini, TKCups-Sorg’s, ProRose, F&H Ribbon and now Drum-Line.

“I am very pleased to partner with Arch Promo Group,” said Dennis Hansen, the former Owner of Drum-Line. “I found that they share our commitment to delivering exceptional products to our customers, of the highest quality, on-time and at a reasonable price. Our customers will benefit from a larger partner with a wider range of products, and our employees will continue to enjoy working for a growing leader in the promotional products industry. I see a bright future for Drum-Line and Arch Promo Group.” Dennis and Nelda Hansen will retire from Drum-Line after an incredibly successful career over multiple decades in the promotional products industry. Amberlea Barnes will continue to lead Drum-Line as its General Manager.


Arch Promo Group is a growing family of leading manufacturers in the promotional products industry, including the brands Gemini, TKCups-Sorg’s, ProRose, F&H Ribbon and now Drum-Line. Our products are made in the U.S. and customized to our customers specifications to enable them to promote their brands and deliver other messages through creative product design. Arch Promo Group’s expanding line of products include key tags, air fresheners, magnets, award ribbons, cups, napkins, reusable barware, and many more. Please learn more at:,,, and


Founded in 1928, Drum-Line ( specializes in the manufacture of customized calendars, notebooks, journals, planners and more. Drum-Line’s mission is to provide custom paper promotional products made with quality materials and American craftsmanship to help companies send a message, reward hard work and loyalty, organize, motivate, and inspire. We manufacture products in our factory in Stuttgart, Arkansas, giving us complete control over quality and safety. Our manufacturing process gives us flexibility to create unique products for our customers. We make our distributors’ jobs easy by providing complimentary selling tools to help secure orders and then backing it up with personalized service.



Steve Ehlert
National General Manager, Arch Promo Group, LLC
(618) 471-9450

Amberlea Barnes
General Manager, Drum-Line
(800) 284-2456